Hi, I'm Axel. I live and breathe B2B SaaS design,
from high level strategy to detailed craft.

Strategic impact: from low UX maturity to a $1.1B exit

System thinking: permissions that continue to scale after 5 years

End-to-end: a feature used by 25% of customers during early access

B2B2C Marketplace: 300% YoY growth while making dogs happy